Looking for the best SEO agencies in Sydney? I’ve rounded up my top picks — the teams I believe consistently deliver real, measurable results. From lifting organic traffic to securing top search rankings, these agencies know how to strengthen your online presence and drive genuine business growth.
Finding an SEO agency in Sydney that truly delivers is no easy task. The market is crowded with big promises, but only a few have the track record to back them up. I’ve cut through the noise to share my top picks — the agencies I believe consistently drive meaningful results. Whether you’re a startup chasing visibility or an established brand ready to dominate the first page, these are the teams I rate highest for boosting rankings, increasing organic traffic, and delivering real business growth. The Six Best SEO Agencies in Sydney are:
In Sydney’s competitive digital space, the best agencies do more than make bold claims — they understand your goals, know your market, and deliver strategies that drive measurable growth. My picks are based on proven results, strong client feedback, and case studies that show they can turn visibility into profitability.
Got a business in Victoria, too? Check out our picks for the best SEO agencies in Melbourne.
Company Information: Founded: 2012 Employees: ~30 Location: Level 3, 58–62 Kippax St, Surry Hills NSW 2010 Website: https://prosperitymedia.com.au/ Ideal for: Mid to enterprise brands wanting aggressive organic growth
Overview:
Prosperity Media is one of Sydney’s most respected SEO agencies, with an award-winning track record and a strong reputation for ethical, white-hat strategies. I rate them highly for their ability to combine deep technical SEO expertise with content-led campaigns and innovative digital PR, delivering results that are both rapid and sustainable. They’re not just another agency churning out keyword lists — they’re strategic partners who understand how to maximise a brand’s online presence in competitive markets. Their leadership in the industry is clear, with initiatives like hosting the Sydney SEO Conference cementing their authority.
Why I rate them:
SEO Services:
Featured Clients:
RateCity, Alliance Climate Control, Enterprise Rent‑A‑Car NZ, Reckon
Brand USPs:
Take-Away: If you’re looking for a Sydney SEO partner with a proven track record, industry leadership, and the skill to deliver aggressive organic growth, Prosperity Media is hard to beat. They’re ideal for mid to enterprise brands seeking a results-driven, award-winning team to handle complex, high-impact campaigns.
Company Information: Founded: 2014 Employees: 100+ global digital marketing team Location: Level 2/69 Reservoir St, Surry Hills NSW 2010, Australia Website: https://www.alleygroup.com.au/ Ideal for: Enterprise brands, ecommerce businesses, and companies seeking integrated SEO and performance marketing
Alley Group is an award-winning digital marketing agency with the scale, skill, and structure to deliver SEO as part of a complete marketing solution. I rate them highly for their ability to weave SEO into a broader, full-funnel strategy, aligning organic search with paid media, CRO, content marketing, and advanced attribution so every marketing effort works together to achieve real results. Their hybrid team model is a standout, blending the transparency and collaboration of an in-house team with the expertise and resources of a large agency. They excel at improving Google rankings, building high-quality backlinks, and optimising Google My Business profiles as part of a cohesive strategy that drives measurable growth.
Travelex, Seafolly, Upside Realty, Employsure, CareerOne
Brands USPs:
Take Away: If you’re looking for more than just rankings and want a true full-service partner that can connect every part of your marketing strategy, Alley Group is one of the most capable agencies in Sydney. Their team of SEO experts delivers SEO work that goes beyond simply trying to drive traffic, ensuring campaigns perform across Google search and convert into revenue while aligning with your business needs. Whether you’re scaling nationally or tackling a complex market, Alley Group brings the depth, resources, and strategic thinking to make it happen.
Company Information: Founded: 2008 Employees: 20+ Location: Melbourne office with remote services in Sydney Website: https://www.optimising.com.au/ Ideal for: Small to medium‑sized businesses and startups seeking targeted local SEO and technical optimisation
Overview
Optimising is a specialist SEO agency with a strong Sydney presence, and I’ve known them for delivering measurable results without compromising on ethics. Their exclusive focus on SEO means every campaign is precise, ROI-driven, and built for sustainable growth. As a Certified B Corp and member of 1% for the Planet, they combine performance with purpose — making them a top choice for brands that value both results and responsible business.
Why I Rate Them:
Jim’s Group, Make-a-Wish, LSKD, Domain
Take Away: If you want an SEO partner that delivers measurable results while upholding strong ethical values, Optimising is a standout choice. Their exclusive focus on search, proven track record, and commitment to doing things the right way make them one of the most capable and trusted SEO teams in the Sydney market.
Company Information: Founded: 2024 Employees: 2–9 Location: 206A, 275 Alfred Street N, North Sydney, NSW 2060 Website: https://www.shuffledigital.com.au/ Ideal for: Businesses needing advanced technical SEO, Programmatic SEO, and high-quality link acquisition
Shuffle Digital is a boutique SEO agency built for businesses that want more than standard optimisation. They specialise in technical SEO, advanced Programmatic SEO (pSEO), and targeted link acquisition strategies that deliver measurable growth in website traffic. I rate them for their methodical approach, which starts with in-depth diagnostic audits and combines market research, semantic topical mapping, and strategic link building to create strong topical authority in competitive markets. Their programmatic SEO capabilities are a real differentiator, giving them the ability to create thousands of optimised pages at scale, making them a smart choice for businesses seeking high-intent search traffic and effective SEO.
Primarily trades and services sectors — plumbers, electricians, carpenters
Take Away: If your goal is to scale visibility fast and dominate competitive search spaces, Shuffle Digital’s programmatic SEO expertise makes them a smart choice. Their combination of technical depth, large-scale optimisation skills, and targeted link strategies delivers the kind of sustainable results that can transform a niche into a market leader.
Company Information: Founded: N/A (global agency with Australian offices) Employees: 50+ in Australia, 80+ globally Location: Lvl 4/36 Hickson Rd, Millers Point NSW 2000, Australia Website: https://jaywing.com.au/ Ideal for: Brands seeking a unified, multi-channel marketing strategy
Jaywing is an integrated marketing and data science agency that makes SEO part of a bigger, results-driven strategy. For me, they stand out because they blend creative, media, and advanced analytics to improve search visibility and overall marketing performance. With AI-powered modelling and seamless integration of SEO with PPC, content, and other channels, they deliver cohesive campaigns that maximise impact.
Yorkshire Water, 7UP, ASDA, Mazda
Take Away: If you want your SEO to be more than just rankings and instead work hand-in-hand with your wider marketing strategy, Jaywing delivers. Their blend of creativity, data science, and integrated execution makes them a top choice for brands looking to build cohesive, high-impact campaigns with measurable results.
Company Information Founded: 2017 SEO Employees: 20+ Location: Headquartered in Melbourne with remote services in Sydney Website: https://sixgun.com.au/ Ideal for: Businesses seeking technical SEO expertise and coordinated local-to-national campaigns
SixGun is a Melbourne-based SEO agency with a strong Sydney presence, known for its data-driven approach and tailored strategies. They combine technical SEO, content, link building, and channels like Google Ads and social media to deliver cohesive campaigns. From penalty recovery to scaling local SEO into national success, their precision-driven work ensures long-term visibility and measurable growth.
Peter Sheppard, Coreplus, BM Spares, Drake International
Take Away: If you want a Sydney SEO partner that combines technical excellence with data-led strategy, SixGun delivers. Their ability to scale campaigns, optimise across multiple channels, and adapt to market changes makes them a strong choice for brands seeking measurable, sustainable growth.
The Sydney SEO market is competitive and constantly evolving, with agencies offering everything from content-led campaigns to data-driven enterprise SEO solutions. The six top SEO agencies I’ve highlighted each bring something unique to the table — but the right one for you will depend on your business goals, your market, and the kind of working relationship you’re looking for.
My advice? Start with clarity. Know what SEO success looks like for your business, then look for an agency that can prove they’ve achieved similar SEO results before. Review case studies and testimonials, ask for examples, and make sure they can explain exactly how their work will translate into measurable growth. The best SEO partner will feel like an extension of your own team, able to create quality content and website content that improves website visibility, targets the right search terms, and delivers sustainable results.
Yes. A good SEO agency has the expertise, tools, and proven processes to boost search engine rankings, attract the right traffic, and convert it into sales. They’ll create a tailored search engine optimisation plan with the right SEO solutions — from technical fixes to quality content creation — that’s hard to replicate in-house, with transparent reporting so you can see the impact.
A local agency understands Sydney’s market, your competition, and your audience — which means they can create more targeted strategies, improve user experience, and strengthen online visibility and website visibility.
Pricing depends on your scope, competition, and the agency’s expertise. Small business packages may start at a few thousand dollars per month, while enterprise campaigns will cost more.
Be clear on your business goals and find an agency with a proven track record in your industry. Look for transparency in reporting, a clear measurement framework, and a team of SEO specialists who can deliver top SEO strategies, produce quality content, and target the right search terms for maximum results.
Search engine optimisation is a long game. You might see movement in 3–6 months, but getting to the first page of the search engine results for competitive search terms can take 6–12 months or more. The timeline depends on your site’s authority, website content quality, user experience, and the level of competition.
Contents
Introduction
Six Best SEO Agencies in Sydney 2025
1. Prosperity Media
2. Alley Group
3. Optimising
4. Shuffle Digital
5. Jaywing
6. SixGun
Frequently Asked Questions